DISCOVER
Enter Japan's
Creative Side.
Anime, manga, gaming, fashion and the places that inspire them — explore the creative culture shaping modern Japan.
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When most travelers think of Japan, Tokyo and Kyoto immediately come to mind. But beyond the neon lights and ancient temples lies a quieter Japan. It…
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FIND YOUR WORLD
Studios, stories, characters and the culture surrounding Japanese animation.
Bookstores, manga culture and the creative worlds behind the page.
Visit the real Japanese places that inspired memorable anime scenes.
Arcades, retro games and Japan's constantly evolving gaming culture.
Harajuku, underground labels and Japan's independent fashion scenes.
Akihabara and the neighborhoods where fandom becomes part of the city.
MADE IN JAPAN
“Some of Japan's most influential worlds began with a drawing.”FOLLOW THE STORY
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Leave the city behind and discover Japan's mountains, coastlines, islands and wild landscapes.
DISCOVER NATURE & OUTDOORS →